Planning the production

When we started the project our group was told that we would be creating a music video. When we decided to do a music video on “We’re Rollin” we had initial ideas and so we brainstormed the ideas on a piece of paper and wrote were the location was going to be set, what time of the day would we want it to be at, our dress code we would be wearing in the music video.
After that was sorted I had the responsibility to draw of ideas as a storyboard. This had to be draw with different camera shoots that we were going to film and the story to the music video. The storyboard had many different camera shoots of use in different passions.
The organisation of the group was very well organised to be honest because we all had a time table to meet after school hours and film the music video which was the big major problem we thought it would be. Not only meeting to film, after times we would set together structuring the editing of the music video and along side it the website. As a group, we knew that time was against use and also knew that if we left the work down to one person the amount of work wouldn’t be enough and it wouldn’t be fair on the person. Our planning was organised because when we sat together as a group we discussed the project and what we were going to do for it.

Video
When it came to planning our music video, We’re Rollin, we communicated with each other and then discussed the situation where the location would take place. This was important because we didn’t want any other people to be in the film shots other than the four characters staring in the music video Also the space was included in our discussion of our planning, because we needed place to do the dance scene. Bearing in mind the different camera angle shots are also important to include shots like high angle shot, track shot and pan shot.

CD Cover
The planning for the CD cover I thought was the most hardest because when we sat together we came up with the idea to make the CD cover looks Post Modern. Kofi came up with the idea to look at the Scarface since this is an old film, we wanted to use the style of the cover when it is black and white and used it in our CD cover. We took pictures and edited it on Photoshop to make it similar to the Scarface cover and but the pictures of our image black and white.

Radio Advert
As a group we planned what we was going to say in the radio, because we had to promote the CD cover we created and make the single sound really good by making comments that “the music would blow your mind” this would interest the audience.
Targeting – radio allows messages to be tailored and localised to each audience. Advertisers can target their message to specific demographics and communities, geographic areas, and around events and genres in a market; therefore reducing wasted advertising messages.

Website
There wasn’t really a plan to the website we created. But we did some research and looked at other professional websites to get ideas of how our website could look like. Example like Jay-Z, Michael Jackson and many more. We looked at links that were included like the introduction, the Fan page and galleries. In our website we also planned to add things of our own.